"Play it safe around electricity!" That's the primary message of Louie the Lightning Bug and he's sure been a busy bee so far this year!
Whenever Louie makes a special appearance on behalf of Black Hills Energy, kids are drawn to his big bug smile and multi-armed (or maybe they're legs?) embrace. Louie's alter-ego is Steve, Black Hills Energy's director of business development & strategic training.
“Louie the Lightning Bug creates value. He simply provides our brand a safety message, character and face to entertain and engage with all age groups at many events supported by our Black Hills Energy family,” Steve said. “Recently I have been fortunate to portray Louie at hockey games, fundraising events and other gatherings. I am honored to witness, firsthand, how Louie’s big smile brings big smiles to others. Now that’s value!”
We partner with our communities and customers, providing the kind of energy that fuels those areas and the lives of those we serve. Feel free to share the stories and photos. Make sure to tag us on Facebook, Instagram, LinkedIn and Twitter.
Positive Energy
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On May 8, teams at Black Hills Energy service centers in Rapid City, Custer and Sturgis – all in South Dakota – helped give away trees through the Energy Saving Trees program. In partnership with the Arbor Day Foundation, Black Hills Energy distributed 200 trees to families and organizations… -
South Dakota ambassadors and Horizon Point employees took time over their lunch hour to make tie blankets for the Children's Home Society. They made 10 twin-sized blankets. The Children's Home Society gives a new blanket to each child on their residential campus, in their therapeutic foster care… -
On May 12, the Harrison, Arkansas, division set up shop on the 14th hole of Big Creek Country Club. Employees ensured that 120 golfers safely enjoyed the golf ball cannon (an air-powered cannon that launches a golf ball 300 yards). The volunteers also passed out some company swag. This event… -
On May 2, Girl Scouts Dakota Horizons in Rapid City, South Dakota, hosted their second annual Cookies, Corks & Brews event. The event raised money to support Girl Scout activities and projects in South Dakota, helping to make the program accessible to any girl who wants to participate. It…