"Play it safe around electricity!" That's the primary message of Louie the Lightning Bug and he's sure been a busy bee so far this year!
Whenever Louie makes a special appearance on behalf of Black Hills Energy, kids are drawn to his big bug smile and multi-armed (or maybe they're legs?) embrace. Louie's alter-ego is Steve, Black Hills Energy's director of business development & strategic training.
“Louie the Lightning Bug creates value. He simply provides our brand a safety message, character and face to entertain and engage with all age groups at many events supported by our Black Hills Energy family,” Steve said. “Recently I have been fortunate to portray Louie at hockey games, fundraising events and other gatherings. I am honored to witness, firsthand, how Louie’s big smile brings big smiles to others. Now that’s value!”
We partner with our communities and customers, providing the kind of energy that fuels those areas and the lives of those we serve. Feel free to share the stories and photos. Make sure to tag us on Facebook, Instagram, LinkedIn and Twitter.
Positive Energy
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We were a sponsor and participant of the Black Hills Home Builders Home Show in Rapid City, South Dakota, earlier this year. Representatives from the South Dakota ambassadors, planning team, operations team, Service Guard and energy efficiency spent the weekend visiting with hundreds of attendees.… -
Our South Dakota team members got involved in the legislative process and spent the day at the State Capitol during legislative session. In partnership with Elevate Rapid City, we boarded a bus to recognize Rapid City Day at the Capitol. Ambassadors and PAC members enjoyed a tour of the Capitol,… -
The Castle Rock, Colorado Chamber of Commerce recently held its annual banquet and awards dinner, and Black Hills Energy took home the award for Best Table Decorations! Black Hills Energy Ambassador Angela Perusse and Business Development Account Manager Trish Riber put together an amazing display… -
Our employees in Arkansas were happy to join forces with the 2023 Great American Cleanup to help keep Arkansas clean, green and beautiful! The stretch of highway targeted for the cleanup happens to be the team’s Adopt-a-Highway project, which is the street where the local office is located -…