Home
Louie the Lightning bug shares smart advice | South Dakota
louie

"Play it safe around electricity!" That's the primary message of Louie the Lightning Bug and he's sure been a busy bee so far this year!
Whenever Louie makes a special appearance on behalf of Black Hills Energy, kids are drawn to his big bug smile and multi-armed (or maybe they're legs?) embrace. Louie's alter-ego is Steve, Black Hills Energy's director of business development & strategic training.

“Louie the Lightning Bug creates value. He simply provides our brand a safety message, character and face to entertain and engage with all age groups at many events supported by our Black Hills Energy family,” Steve said. “Recently I have been fortunate to portray Louie at hockey games, fundraising events and other gatherings. I am honored to witness, firsthand, how Louie’s big smile brings big smiles to others. Now that’s value!”

We partner with our communities and customers, providing the kind of energy that fuels those areas and the lives of those we serve. Feel free to share the stories and photos. Make sure to tag us on Facebook, Instagram, LinkedIn and Twitter.

Positive Energy

popsicle
Young scientists beat the heat with our help in Nebraska
For nearly 20 years, young scientists in Nebraska have had the opportunity to have fun with science through SCORE, which stands for Science Camps Offer Rewarding Experiences. The annual event draws hundreds of students from Imperial, Nebraska, and the surrounding area. We support the campers by…
robotics
South Dakota robotics team says thanks
Black Hills Energy Ambassadors Kathy and Audrey, along with Manager of Electric Operations Bo, recently attended a sponsor appreciation event for the Rapid Acceleration Robotics Team 4593 in Rapid City, South Dakota. The club is made up of high school students from Rapid City and Sturgis, South…
parade
Colorado team gets the ball rolling at Strawberry Days
A crew from our team in Glenwood Springs, Colorado, volunteered at the city’s annual Strawberry Days Parade in June. With significant decorating assistance from energy services representative Jessica and her family, who came from Rapid City, and Colorado Springs team member Amy, coordinator of the…
parade
Iowa team members have family fun at local parades
Nothing captures community spirit like a small-town parade. They draw friends and neighbors together, highlight young musicians and local groups, and give kids an excuse to eat candy (like they need one!). Many of our employees in Iowa have been celebrating their communities by participating in…